MEET OUR TEAM
Our People Make It Possible
We've assembled a passionate team of experts who make it happen for our customers and bring life to our amazing company culture.
The People (And Dogs) Of GPS
Donna has been with GPS since 2001, however, she officially joined the company full-time in 2016. Experience from her previous time in public relations & marketing and as a teacher enabled her to develop skills needed to succeed in HR. Donna also brings patience, being able to multi-task, and the ability to see things from multiple points of view to the GPS team, which comes in handy every day. As the CEO, her greatest achievement has been hiring the next generation of successful GPS team members and instituting ways that allow the company to scale and grow. Though she’s happiest playing with her dog Delilah, reading, watching West Wing, or finding cool places to eat with Steve, her favorite part of what she does at GPS is planning fun activities for the team, like lunches and celebrations.
Personal Motto: “To say you have no choice is failure of imagination.”
If she could be anywhere in the world right this minute, she’d be at the beach, no thought needed, but which beach would require some consideration.
Steve founded GPS in 2001 after starting in the premium industry after college and becoming fascinated with the industry. Each step of his career blended with his vision of owning a business, which lead to the creation of GPS. Steve believes that skills can be learned, however, desire is far more important in achieving success in life. As the founder and President, his greatest achievement is looking around the office and seeing our team knowing that they can provide for their families from his initial vision of creating GPS. Though he’s happiest riding on two wheels and taking trips with his wife Donna and dog Delilah, his favorite part of what he does at GPS is saying “good morning” to the team.
Personal Motto: “Be true to your word, even when no one else is looking.”
If he could be anywhere in the world right this minute, he’d be on top of a windy pass in Canada.
Delilah is the heart of our furry team member department. She brings a sense of comfort and peace to everyone in the office and makes sure to make her way through the office to say her daily hellos. As the best employee, Delilah loves receiving feedback in the form of treats and belly rubs. Though she's happiest napping, her favorite part of what she does at GPS is greeting everyone who walks in the building.
Kim has been with GPS since 2018 when she joined our team from a promotional company. As the CFO, she developed her skills and brought her understanding of the industry to GPS. Detail-oriented with more than 20 years using the skillset needed for her role, Kim knows that she does her best to assist the company in growing and moving forward. As the finance lead, her greatest achievement is being behind the scenes and keeping things running in the background. Though she’s happiest spending time with her husband or weightlifting, her favorite part of what she does at GPS is knowing that she achieves and exceeds people’s expectations and that she can be relied on to get the job done.
Personal Motto: “Work smarter, not harder.”
If she could be anywhere in the world right this minute, she’d be in the Caribbean Islands.
Zack, while part of the GPS family his whole life, joined the GPS team in 2019. Taking skills from sales and marketing for various companies, Zack perfected the art of building relationships, which truly sets him apart. He consistently brings the technology of the company to new levels by implementing new software and updating the processes we use to create greater efficiency for our teams. As Chief Commercial Officer, Zack’s greatest achievement has been instituting our CRM and centralizing all of our contact information into one place so that everyone has access to anyone they need quickly and efficiently. Though he’s happiest when he’s on two wheels – either on a mountain or dirt bike – his favorite part of what he does at GPS is spending time with customers and building long-lasting relationships.
Personal Motto: “Impossible is nothing.”
If he could be anywhere in the world right this minute, he’d be on a mountain somewhere near a lake in a hammock with his wife and dog while drinking whiskey.
Adrian may only have one eye, but he has more heart than anyone. His warm nature and cheerful demeanor towards his colleagues mean he is literally everyone's friend! Though he's happiest curled up next to the window, his favorite thing at GPS is saying hello and seeing who has treats at their desk.
Patricia has been with GPS since 2001 and collaborates with suppliers and the GPS team to put together programs that hit the mark. Experience in apparel and licensed product with 20+ years in logistics and casino account management has helped her succeed in identifying opportunities to enhance vendor relationships. Patricia brings her negotiation skills with vendors that expand our supply chain and expertise in international supply chain management to the GPS team. As the VP of Global Sourcing and Merchandising, her greatest achievement has been playing a role in developing the GPS infrastructure and building GPS into the company it is today. Though she’s happiest relaxing and being able to do absolutely nothing, her favorite part of what she does at GPS is negotiating access or exclusive rights to a popular or trending brand.
Personal Motto: “Be yourself, everyone else is already taken.”
If she could be anywhere in the world right this minute, she’d be at a mountain cabin.
Brian joined GPS in 2022 after being involved in strategic marketing and analytics in the casino industry for many years. Working in marketing for the casino and tribal gaming industries, Brian understood both the casino and vendor side and provides his expertise and guidance to GPS Periscope. Brian brings a well-rounded level of experienced to understand challenges from the casino operator side while providing solutions from the vendor side. As Chief Brand Manager of GPS Periscope, his greatest achievement is helping launch our data-driven marketing platform into the casino industry. Though he’s happiest spending time with his family and making pizzas, his favorite part of what he does at GPS is having the ability to see the results of his efforts and the opportunity to evaluate and improve future performance over time.
Personal Motto: Be nice, be kind, be understanding, be yourself.
If he could be anywhere in the world right this minute, he’d be in the Polynesian islands (Bora Bora, Tahiti, etc.), but would settle for Hawaii if that is not attainable.
Lorrie has been with GPS since 2003. With a love of details, she assists the team by working to successfully complete projects and making clients happy. Lorrie brings being thorough, accurate, organized, and productive to the GPS team. As a Key Account Manager, her greatest achievement has been contributing to the growth and success of GPS. Though she’s happiest spending time with family, her favorite part of what she does at GPS is helping others.
Personal Motto: “Always conduct your life with honor and integrity.”
If she could be anywhere in the world right this minute, she’d be in Hawaii.
Nicole has been with GPS since 2018 when she joined the team with aspirations to be more creative. She started at GPS as a coordinator and learned every aspect of the process while servicing accounts on the back end. Nicole is highly skilled at problem-solving and loves a good challenge! As a sales exec, her greatest achievement is turning a prospective customer from saying we weren’t unique enough to a loyal client. Though she’s happiest surfing at the lake, snowboarding, exploring the desert, or trying craft beers, her favorite part of what she does at GPS is the creative aspect of designing new programs that are up to date with today’s market trends.
Personal Motto: “Don’t stop until you’re proud.”
If she could be anywhere in the world right this minute, she’d be at the lake.
Miley knows her number one job is to keep everyone on their toes. Her never-ending need for cuddles means she's a complete bundle of joy around the GPS office. Though she's happiest barking at anyone who comes near the office, her favorite part of what she does at GPS is making everyone smile.
Brian has been with GPS since 2010 when he joined the team from within the industry. With over 15 years in sales and 20 years in the industry, he brings determination and his ability to connect with customers to the company. Brian is a highly skilled self-motivator. As a sales executive, a great accomplishment of Brian’s has been securing a multi-year contract with a multi-property. Though he’s happiest spending time with his wife and dogs, his favorite part of what he does at GPS is establishing relationships with his customers.
Personal Motto: it’s just that, personal.
If he could be anywhere in the world right this minute, he’d be in Kansas, which is his family’s home.
Greg has been with GPS since 2015 when he joined the team from his own promo marketing business. Greg brings his industry knowledge along with creativity and problem solving to the team. As a sales executive, his greatest achievement has been working with our team and successfully servicing our casino customers. Though he’s happiest being outside with his family, his favorite part of what he does at GPS is coming up with creative products and solutions for our customers.
Personal Motto: “Don’t sweat the small stuff.”
If he could be anywhere in the world right this minute, he’d be at Red Rock Canyon.
Lynon has been with the GPS team since 2014. With his experience as a marketing project manager at a gaming manufacturer, he brings his skills as an analytical thinker to our team. Lynon has a unique view through his past marketing experience to understand what items may best resonate with our clients. As an account manager, his greatest achievement has been helping grow the business in a turbulent economy. Though he’s happiest traveling, his favorite part of what he does at GPS is knowing that our products are attributing to the success of our customers.
Personal Motto: “If you don’t ask, you don’t get.”
If he could be anywhere in the world right this minute, he’d be with his family.
Aimee joined Team GPS in 2020 after working for a leading destination management company and various Las Vegas casino properties. Working in the casino industry previously, Aimee understood how the redemption process worked in order to create repeat customers and build revenue for our casino partners. Our industry is always moving, and Aimee is constantly inspired by the impact of well coordinated logistics to ensure a smooth program. As Account Manager, she works with everyone in the company and enjoys the fact that everyone is open to new ideas and doesn’t shut down anyone else’s ideas. The team makes everyone feel equally important, no matter the job title. Though she’s happiest being active while hiking, working out, snowboarding, or enjoying the water, her favorite part of what she does at GPS is handling the back-end work and knowing where everything is and controlling the project.
Personal Motto: “We’re here for a good time, not a longtime.”
If she could be anywhere in the world right this minute, she’d be at Yokohama Beach in Hawaii.
Greg joined GPS in 2022 from the Las Vegas events industry. Being easygoing and dependable, he brings organization and the ability to stay calm when faced with mounting tasks to GPS. Greg loves how everyone at GPS is always looking to help one another whenever possible and believes GPS is a team that is looking for everyone to succeed. As an Inside Sales Account Manager, Greg appreciates working for a company that truly cares about their customers and wants to deliver the best quality of service. Though he’s happiest playing golf or hockey, his favorite part of what he does at GPS is using creativity to put together giveaway programs that will match each demographic.
Personal Motto: Work smarter, not harder.
If he could be anywhere in the world right this minute, he’d be on the golf course.
Jordan joined GPS in 2021 from the Marketing Department at Morale Welfare & Recreation for a military base in Japan. Her extensive background in graphic design and marketing experience assist GPS in moving forward with new branding and presentations. Jordan brings her skills in re-building design language from different industries to GPS. As one of GPS's newest members, she is excited to be creative and clearly communicate to GPS’s intended consumers in a seamless and appealing design language. Though she’s happiest playing video games, camping, hiking, or enjoying a happy hour, her favorite part of what she does at GPS is designing with a challenge and feeling accomplished after seeing the final product.
Personal Motto: “It is what it is."
If she could be anywhere in the world right this minute, she’d be at a Hanami picnic during Sakura season at her previous home in Japan.
Monica joined the GPS Team in 2021 after working in the gaming industry for the previous 18 years. Working as a Project Coordinator, she worked with shipping companies and truck drivers, an asset to our Logistical team. Monica was also able to handle deadlines, last minute changes on a project, working on challenges that arose, and working on different solutions – all which benefit her in her Project Coordinator role.
Personal Motto: “Always treat people with respect no matter who they are or what their title is.”
If she could be anywhere in the world right this minute, she’d be in Texas on a beach!
Andrew joins the GPS team out of retirement after a 20-yearcareer in the gaming industry. With organizational skills and pride in his job,he helped lead the charge with our new, expanded warehouse. Andrew bringspromptness and planning, aiding the company to grow in our merchandisingsolutions. As Warehouse Manager, his greatest achievement is having people feelcomfortable working with him. Though he’s happiest playing games like pokerwith friends, his favorite part of what he does at GPS is engaging with thepeople he gets to work with.
Personal Motto: “Go the way you know.”
If he could be anywhere in the world right this minute,he’d be anywhere watching a live pro sporting event.
Go back in time to October of 2022 and you'll encounter our trailblazing Marketing Director, Valerie Raucher. Valerie is a visionary leader who has brought a fresh perspective and a wealth of experience to the team. She’s an Excel wizard with digital marketing skills like strategic thinking, tech stacks, and project management to spare. With nearly a decade of in-house and marketing agency magic tucked under her hat, Valerie is the secret sauce behind GPS's strategic marketing triumphs.
Beyond the office, she's a wilderness wanderer with her husband, Zack and their furry squad, Dodger, Adrian, and Molly going hiking, camping, or snowboarding. Amidst the adventures, she's got the soul of a bookworm and the heart of a culinary maestro.
When it comes to books, John Steinbeck's "East of Eden" is Valerie’s North Star. With a motto like "roll with the punches," Valerie faces life's curveballs with a grin. If Valerie could be anywhere in the world , it would be hammocked in the mountains by a lake, with her better half, Zack and her fur babies, with the perfect jaw dropping novel.
Jaylen also known as Jay burst onto the scene at GPS in March of 2023, as our Marketing Manager she’s brought a skill set from past lives including trade show wrangling, content creation wizardry from photography and videography, to social media sorcery, and even data analysis. In the office, Jaylen brings a dose of positivity that could turn a rainy day into a pool party.
Outside of conquering marketing challenges, Jaylen's out conquering dance floors, hitting the gym, line dancing, or riding a mechanical bull while rocking out to country tunes. Jaylen’s favorite job involves creating top-notch videography and photography for our products. Jay's favorite movies range from "White House Down" to "Moana," and she has watched more Christmas movies than Santa's elves.
Jay’s taste in books is equally eclectic, with classics like "Little Women," thought-provokers like "Fahrenheit 451," and eye-opening tales like "Monster." Not to mention Jaylen’s motto "If you do what is easy, life will be hard. If you do what is hard, life will be easy," If Jaylen could teleport right now, you'd find her line dancing in Nashville, with her wild pups, Ace and Ryder filling the shoes of her childhood best friend Rocco – because who wouldn't want to party with wordsmith royalty and their furry entourage?
Sarah, our merchandise manager, joined GPS in June of 2023, and she's been making our gifting programs sparkle. With a resume that reads like a fashion fairytale, she's the seasoned pro that everyone wants on their team.
In the office, Sarah is a voice of reason and patience. Don't let her business prowess fool you – outside the 9-to-5, she's a whirlwind of baking artistry, hiking heroics, shopping escapades, and a traveling sensation. Let's not forget her feline accomplices, Charlotte and Willow, better known as the dynamic duo Thelma and Louise.
Sarah's mantra "Treat others as you'd like to be treated" and the rallying cry of "there's no time to waste in this life," shows that she isn't just a Merchandise Manager – she's a guiding star of the casino gifting product development. If Sarah could teleport anywhere right now, you can bet it would be a beach oasis.