Director of Strategic Partnerships

Role Summary

You turn casino marketing goals into guest-loved gifting programs. Equal parts creative merchandiser and disciplined closer, you read the room, find the angle, and deliver programs that work on paper and on the floor. You are assertive with a sense of urgency, take responsibility, and follow through relentlessly. You thrive on building trust, telling a story with product, and navigating complex approvals without losing the thread.

It’s a Tuesday afternoon, and you’re in a conference room above the casino floor. The marketing executive across the table has a budget, a packed promotions calendar, and a healthy dose of skepticism. You skip the deck, slide one gift across the table, and tell them exactly what their players will say when they open the box. Then you walk them through the plan behind it: the timeline, the lead times, the price that works for everyone. They’re quiet for a moment. Then they smile and say, “Let’s do it.” You didn’t win by being the loudest voice in the room. You won by listening first, identifying what they needed before they said it, and making the right call feel obvious.

If you can envision this, have done this, and feel passionate about it, this may be for you.

Who will love this role: Ambitious, solutions-oriented sellers who are resilient, detail-accurate, and influential; who operate with integrity, respect, and honor; who understand people and situations quickly; and who enjoy creating win-win programs that drive loyalty and revenue.

Compensation & Onboarding at a Glance

• $100K–$150K guaranteed salary, based on experience
• 12-month onboarding program, on salary
• $250K–$500K+ typical annual earnings in this role on commission, uncapped

Your first 12 months are a dedicated onboarding program, on salary, built to teach you the business and help you build your book of business before you step into a fully commissioned sales role. Most reps move to commission between months 12 and 15, once their commissions exceed their salary. Established reps typically earn $250K to $500K+ per year.

How You’re Paid

You start on a guaranteed salary of $100K to $150K, based on experience. Most programs are ordered three to six months in advance and commissions are paid quarterly, so your first year is spent learning the business with our sales manager and team, working house accounts, and opening new or dormant properties while your pipeline builds.

When your sales and pipeline support it, you move to commission. You choose your draw, from $100K to $150K, so your paycheck stays steady, and you earn uncapped commission on everything above it. If a quarter comes in short of your draw, the difference carries forward to the next quarter. We only move you to commission when you are set to earn at least what you earn today.

Your first commissioned year is expected to be around $250K.

What You’ll Do

Program Development & Sales Execution

• Co-create themed continuity/VIP programs with Product Development, aligning them with demographics, brand, budgets, and loyalty goals.
• Present persuasive proposals (virtual & in-person) that elevate perceived value through story, visuals, and merchandising logic.
• Negotiate pricing/terms to protect margin while advancing long-term relationships.

Proactive Business Development & Client Engagement

• Identify, prospect, and secure new properties; expand within assigned accounts.
• Lead discoveries to read property priorities, calendars, and constraints; position yourself as a trusted advisor, not just a vendor.
• Represent the company at showroom/property meetings, events, and tradeshows.

Account Management & Retention

• Own continuity calendars 12–24 months out; keep clients stocked with fresh options.
• Provide crisp recaps, next steps, and proactive updates after each touchpoint.
• Resolve issues (supply, quality, timelines) with calm, solutions-first professionalism.

Financial, Operational & Logistics Coordination

• Partner with Logistics/Product Development/Finance to ensure accurate specs, packaging, and delivery.
• Monitor inventory, tariffs, and lead times; communicate risks and alternatives early.
• Track returns/credits and post-program learnings to improve the next pitch.

Market Awareness & CRM Discipline

• Maintain working knowledge of casino promotional cycles and industry trends.
• Keep CRM (HubSpot/Passport/ezGIFT) accurate: contacts, notes, continuity calendars, forecasts, and pipeline.

Must Have Competencies (strongly emphasized)

• Accepts Responsibility & Strong Follow-through: owns outcomes end-to-end.
• Reads the Situation & People Quickly: flexes style; knows when to push/pause.
• Ambitious, Driven, and Assertive: operates with a sense of urgency; resists stalls/objections with skill and poise.
• Sound Decision-making: balances risk, margin, timing, and relationship.
• Detail Orientation: pristine specs, pricing, quantities, packaging, and dates.
• Adaptability & Continuous Improvement: learns fast; iterates based on data.
• Resilience & Multitasking: sustains energy across long cycles and moving parts.
• Influence & Business/Sales Acumen: frames value, handles objections, and closes.
• Integrity, Respect, and Honor: trusted internally and by clients.

Experience & Background

• Preferred: Casino/hospitality marketing, player development, or promotional merchandise sales (continuity/VIP programs).
• B2B Sales Relationships: Long cycle, multistakeholder deals; executive level trust building; RFP/procurement navigation.
• Merchandising/Product Savvy: Cookware, luggage, fashion, tech, branded merchandise; packaging and perceived value intuition.
• Logistics Awareness: Importing/tariffs, warehousing, fulfillment, shipping windows.
• Tools: Strong presentation skills; HubSpot (or similar CRM), Passport/ezGIFT, G-Suite/MS Office.

Success Looks Like (high level)

• Trusted relationships at priority properties; proactive pipeline coverage.
• Multiple continuity/VIP programs closed, measurable revenue contribution.
• Clean CRM hygiene; clear, timely communication; repeat invites back to the table.

Additional Expectations

• Reports to: Steve Raucher, Founder and VP Strategic Partnerships (Sales Team Manager)
• Compensation: $100K–$150K guaranteed salary, based on experience; at about 12 to 15 months, move to commission with a draw you choose ($100K–$150K) and uncapped commission above it.
• 12-Month Onboarding Program: Designed to teach you about the business and build a book of business on salary, to prepare you for a fully commissioned sales role. Most reps move to commission between months 12 and 15.
• Location: Henderson, NV. Must live in the Las Vegas area, with travel to properties, showrooms, and events.
• Travel: 15-25% aligned to territory cadence and show schedules.

How to Apply

Apply for this role on Indeed, or send your resume to hr@gpsteam.com.