Continuities

The Best Valentine’s Day Casino Gifts to Delight and Retain Your Guests
Valentine’s Day isn’t just another date on the calendar - it’s a golden opportunity for casinos to connect with guests emotionally while driving loyalty, trip frequency, and overall spend.

The Ultimate Holiday Gift Guide for Casino Guest Promotions
As a marketing or promotional manager in the casino industry, your holiday promotions drive increased foot traffic, guest excitement, and brand loyalty when executed with the right giveaways. This curated Holiday Gift Guide will help you choose practical, desirable, and cost-effective items that your guests will love, ensuring your holiday events deliver the return on investment during quarter four.

Top Gifts of Summer 2025: Gifting Ideas That Captivate Casino Guests
Summer is prime time for high guest traffic, outdoor events, and unforgettable experiences - and your gifting program should reflect that same energy. Whether you're building loyalty, celebrating VIP tiers, or driving visits during seasonal promotions, the right gift can deepen guest relationships and promote your brand.

The Case for Better Gifts: Why Spending More Can Mean Earning More
Every casino marketer knows the formula: send a decent gift offer, draw in your players, and watch the slot revenue roll in. But when it comes to gifting strategy, there’s a persistent temptation to keep the spend low, often around $15 per gift. The logic is understandable: keep costs tight, reach more players. But what if that thriftiness is leaving profit on the table?

The Power of Presentation: Why Packaging Is Everything in Gifting
In the luxury gifting and hospitality world, especially in casinos where perception is everything, packaging is arguably just as important as the gift itself.

Gifting Around the World: What Global Casinos Can Teach Us About Promotional Gifting
Casinos around the world are shaping gifting strategies through a cultural lens, and American operators can learn a lot by looking beyond our borders.