GPS Turns 25

25 Years of Purpose, Progress, and People
LET'S WORK TOGETHER

MESSAGE FROM OUT FOUNDER

Over 25 years, I’ve learned a few things.

First, resilience matters more than perfection.

Second, integrity compounds over time.

And third, growth only works if you protect your core.

What has sustained us for 25 years isn’t luck. It’s people.

My mentor used to tell me, “Business is about people. If you take care of your people, they take care of your customers, and the business takes care of itself.” That lesson is ingrained in our culture.

To everyone who has been part of this story, thank you.

I am incredibly proud of what we’ve built together, and I am even more confident about where we’re going.

Handwritten signature of the name Steve R.

TO OUR CLIENTS

Twenty-five years ago, GPS was just an idea — and it became a business because people like you were willing to trust it. Through every challenge, every market shift, and every moment of uncertainty, our clients stayed with us, pushed us to be better, and helped us build something worth being proud of. This anniversary belongs as much to you as it does to us — thank you for being part of the story.

2001

GPS Is Founded By Steve Raucher

Always knowing he wanted to run his own business, Steve Raucher created Global Promotional Sourcing with the idea that promotional items can be done in a better way.

Pat Kidneigh gets hired

Pat is the 3rd team member hired, and is still on the GPS team 25 years later as VP of Vendor Relations.

2003

Lorrie Buck and Barry Goldsmith Join The Team

Lorrie joins as part of the Logistics team and Barry part of the Business Development team. Both still remain with the GPS team to this day, over 23 years later.

2004

Office moves to Sunset Road in Las Vegas

The GPS team make Sunset Road home in office number two.

2008

Steve And Barry Go To Oklahoma

Two of the GPS originals go to Oklahoma to meet clients, where once casino says they are not looking for promotional items, they are looking for gifts. This changed GPS's strategy forever.

2009

FireKeepers Casino Opens

FireKeepers Casino in Michigan opens with GPS providing all the gifts used for the opening ceremonies. This marks the first time GPS is the exclusive partner in a casino opening.

Housing Crisis Starts Recession

The recession makes guests and casinos more conscious about there spending, reducing demand for gifts, forcing GPS to navigate unchartered waters.

2013

Donna Raucher Joins Team

Donna joins the team as the Chief Executive Officer, making GPS a Woman-Owned business.

2014

First Shopping Event

Sycuan Casino in California hosts a Movado shopping event, making the first of many shopping events GPS has developed on-property at casinos.

2016

Delilah Joins The GPS Team as the office dog

Donna starts bringing her puppy Delilah into the office, making Delilah the OG office dog. GPS goes and making the GPS office dog-friendly for any team member who wants to bring their four-legged friend to work.

First GPS Continuity Sold

Steve traveled to Tachi Palace, where they asked to do multiple gifts a month for an entire year, making it the first GPS continuity.

2018

National Casino Corporate Contract

While at a trade show, Steve received a call telling him GPS was selected as the corporate supplier for a national casino chain, a major win for the company that solidified their position in the industry.

2019

Zack Raucher Joins GPS team

Zack starts on the team as the Chief Commercial Officer, bringing new ideas and technology to the team. Zack is now the Chief Executive Officer of GPS.

2020

Covid-19

The national pandemic causes all casinos to shut down, forcing GPS to adapt to selling PPE such as hand sanitizer.

2021

First Use Of ezGIFT®

The online gifting platform was created during the pandemic, when social distancing laws hindered events. Now gifts could be shipped directly to a player's home, eliminating the additional contact.

Passport Is Developed

GPS's proprietary online product database was created to make selecting gifts easier for casino clients.

Club-ready Packaging Begins

Limited event staff had casinos struggling to keep up during event days. With club-ready packaging, gifts were ready to go without the need to break down and unload master cartons.

2022

Chaparral Road Office Build

The GPS team outgrew the old office, leading to the construction of a new office and warehouse on Chaparral Road in Henderson.

2023

Product Development and e-commerce teams are created, expanding the
GPS offerings

Expanding offerings brings forth the need for the Product Development and E-commerce teams, solving new problems in the industry.

2024

Badgley Mischka Partnership

GPS becomes the exclusive partner of Badgley Mischka, creating custom products under the Badgley Mischka New York Brand

2025

GPS Team Eclipses 25 Team Members

Now on our 25th Anniversary, the team is over 25 strong. From a small group of three dreamers to a group of over 25 hardworking great people.

TO OUR TEAM MEMBERS

The real story of GPS isn't found in a growth chart or a milestone — it's found in the people who showed up, did the hard work, and stayed committed when things got difficult. To every team member, past and present, you are the reason we're still standing after 25 years. I couldn't be more proud of what we've built together, and I couldn't have built any of it without you.

WORK WITH US

With 25 years of experience, we will create the perfect loyalty solution to fit your needs.
lets work together